Skip navigation.

Home arrow White Papers & Articles arrow Ecommerce marketing for your business

Ecommerce marketing for your business

Small to Medium sized companies can utilise the internet for marketing and related activities with as much effect as large corporations. Take a few minutes to read these easy steps to a more fulfilling and productive time using the internet as a business tool, they’re the essence of what we at digiTools do for our customers.

Regardless of how well designed and programmed your web site is, it takes time to be indexed by the popular search engines and directories such as Google and Yahoo!

But there are important, and easy to take steps to increase your web site’s search engine optimisation. For starters, has your web site been constructed to be search engine friendly? Does it use structured code?

5 easy ways to improve your online marketing;

  • Submit your web site to directories. This is easy to do and search engines will supply this option from their main menus, as well as explaining more about how they work.
  • Exchange reciprocal links with other web sites, a good way to develop link popularity could be to create a useful links directory.
  • Could you benefit from offering affiliate programmes? Consider the feasibility and advantages of other companies selling your goods and services for you. Perhaps your web site could service wholesales. Wholesales discount rates could encourage more sales.
  • Gather information on who buys your goods, and what goods are popular with which client groups. This information is essential when introducing new goods and services.
  • Develop a community newsletter, with an established list of your customer details why not offer a free email newsletter with helpful advise on new products, reviews and offer news on featured products.
website telephone icon
Call

+44 (0)1872 222 299

website fax icon
Fax

+44 (0)845 226 6041

website email icon
Email

info@sandersdesign.net

website post icon
Post

TR1 3JD (Truro, Cornwall, UK)

Sample Clients
graphic exhibition design

Cornwall Knotweed Forum

Working with the Cornwall Japanese Knotweed Forum in 2003, an exhibition for their show at the Royal Horticulture Society's Chelsea Flower Show was developed

Read More...